How to Register a Trademark in New Mexico?


A trademark is a symbol, word, or phrase that identifies and distinguishes the source of the goods or services of one party from those of others. In New Mexico, the process of registering a trademark is handled by the United States Patent and Trademark Office (USPTO). In this blog, we will go over the steps you need to take to register a trademark in New Mexico.

Conduct a trademark search

Conducting a trademark search is an important step in the process of registering a trademark in New Mexico. It allows you to determine if the trademark you want to register is available and not already in use by someone else. A trademark search can be conducted online at the USPTO website, where you can search for registered trademarks and pending trademark applications. A trademark search can also be conducted through a trademark search service or by hiring an attorney to conduct a search on your behalf.

Choose a Trademark Class

Trademarks are divided into different classes based on the goods or services they are used in connection with. There are 45 different classes of goods and services, each with its own set of rules and requirements. Choosing the right class is important because it affects the scope of protection your trademark will receive. It is important to choose a class that best describes the goods or services you plan to offer under your trademark.

File a Trademark Application

Once you have conducted a trademark search and chosen a class, you can file a trademark application with the USPTO. The application must include the following information: A representation of the trademark: It could be a drawing or photo of the trademark, it is important that the representation clearly shows the trademark that you want to register. The goods or services the trademark will be used in connection with: This is a detailed description of the goods or services that you intend to offer under the trademark. The applicant's name and address: You need to provide your full name and address in the application. A statement of the use of the trademark in commerce, or a statement of the intent to use the trademark in commerce. If you are already using the trademark in connection with your goods or services, you must provide a statement of use. If you are not yet using the trademark but have a bona fide intent to use it in the near future, you must provide a statement of intent to use.

Wait for Examination

After your trademark application is filed, it will be examined by a USPTO examining attorney. The examining attorney will review the application to make sure it meets all legal requirements and that the trademark is available for registration. If the examining attorney finds any issues with your trademark application, they will send you an office action.

Respond to any Office Actions

If the examining attorney finds any issues with your trademark application, they will send you an office action. An office action is a letter that identifies any issues or problems with your application. You will need to respond to the office action within six months and provide any additional information or clarification requested by the examining attorney. Failure to respond to an office action can result in the abandonment of your trademark application.

Wait for Publication

If your trademark application is approved, it will be published in the Official Gazette, a weekly publication of the USPTO. During this time, any party that believes it would be damaged by the registration of the trademark may file an opposition to the application. An opposition is a legal proceeding in which a third party can challenge the registration of your trademark.

Wait for Registration

If there are no oppositions filed, or if the opposition is unsuccessful, your trademark will be registered. The registration process can take several months, and you will need to renew your trademark registration every 10 years. Once your trademark is registered, you will be able to use the ® symbol with your trademark, which indicates that it is registered with the USPTO.

Enforce your Trademark

Once your trademark is registered, you will need to enforce it to prevent others from using it without your permission. This can include sending cease and desist letters, filing lawsuits, or working with law enforcement to stop trademark infringement. It is important to actively monitor and police your trademark to ensure that it is not being used without your permission. This can include monitoring online marketplaces, social media, and other platforms to ensure that your trademark is not being used by others. If you find someone using your trademark without your permission, you can take legal action to stop the infringement and protect your trademark rights. It's also important to note that, even with a registered trademark, you should still use the ™ symbol with your trademark to indicate that it is being used as a trademark, this is regardless of whether the trademark is registered or not. This will help to put others on notice that you are claiming rights in the trademark and may deter infringement.


In conclusion, registering a trademark in New Mexico involves several steps, including conducting a trademark search, choosing a trademark class, filing a trademark application, waiting for examination, responding to any office actions, waiting for publication and registration, and enforcing your trademark once it is registered. It is important to note that hiring an attorney who is well-versed in trademark law can be helpful in navigating the process and increasing the chances of success.